Connect BigCommerce to Email Calculator
Track ecommerce orders and revenue attribution by connecting your BigCommerce store
Step 1: Get BigCommerce API Credentials
- Log in to your BigCommerce Store
- Go to Settings → API → Store-level API Accounts
- Click Create API Account
- Name it “Email Calculator” and give it Read-only access to Orders
- Click Save
- Copy the following credentials:
- Store Hash (from your store URL)
- X-Auth-Token
💡 Tip: Your store hash is the alphanumeric code in your store URL: store-{store_hash}.mybigcommerce.com
Step 2: Add BigCommerce Integration in Email Calculator
- Go to Settings → API Integrations
- Select ROI Platforms from the dropdown
- Choose BigCommerce
- Enter your Store Hash
- Enter your X-Auth-Token
- Click Connect Platform
Step 3: Track UTM Parameters
To attribute BigCommerce orders to specific email campaigns, use one of these methods:
- Add UTM parameters to product URLs in your emails
- Use custom order fields (via BigCommerce apps/plugins)
- Track UTM data in order notes or metadata
Email Calculator will extract UTM parameters from custom fields, order metadata, or referrer data.
What Gets Synced
- Order ID and status
- Total amount and currency
- Customer email and name
- Order date and items
- Subtotal, tax, and shipping
- UTM parameters from custom fields or metadata