Email Marketing Benchmarks by List Size (2026 Data Guide)
Are your email marketing results actually good? Compare open rates, CTR, and conversion benchmarks by list size to understand real performance in 2026.
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The Complete Email Marketing Metrics Glossary (50+ Metrics Explained Simply)
The ultimate email marketing metrics glossary. Learn every important email KPI, what it means, how to calculate it, and how to improve performance.
How to Prove Email Marketing ROI to Your Boss or Clients
Struggling to justify email marketing performance? Learn how to prove real email marketing ROI using the metrics executives and clients actually care about.
Why Your Email Metrics Look Good But Revenue Isn't Growing
High open rates and strong click-through rates don’t always mean your email marketing is working. Learn why good-looking email metrics can hide poor performance — and how to diagnose the real problem.
How Many Emails Should You Send Per Week?
Not sure how often you should email your subscribers? Learn the ideal email marketing send frequency based on data, audience type, and engagement performance — and how to find your perfect cadence.
Email Marketing Benchmarks for 2026 (By Industry & List Size)
What is a good email open rate in 2026? See updated email marketing benchmarks by industry and list size — including open rate, CTR, CTOR and conversion rate averages to compare your performance properly.
AI Email Marketing Metrics That Actually Predict Performance in 2026
AI is transforming email marketing — but traditional metrics like open rate no longer tell the full story. Here are the AI-era email metrics that actually predict performance and revenue in 2026.
How to Create an Email Reporting Dashboard Without Spreadsheets
Tired of messy email spreadsheets? Learn how to create a clean, reliable email reporting dashboard using consistent metrics and smarter performance tracking.
Email A/B Testing Reporting: What Metrics Should You Compare?
Running email A/B tests but unsure which metrics matter most? Learn how to analyse and report email split tests correctly using open rate, click-through rate, and conversion data to make data-driven decisions.