Definition
Throughput depends on infrastructure and rate limits. Insufficient throughput delays campaigns and hurts time-sensitive mail.
Best Practices
- Size your infrastructure to meet peak send needs.
- Test throughput under load before big campaigns.
- Separate throughput capacity from reputation management.
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Frequently Asked Questions
The messages-per-time capacity of a sending system.
Low throughput can delay sends and miss time-sensitive windows.
Send benchmarking tests and read provider logs.