
Why Your Email Click Rate Is Low (And How to Fix It)
Struggling with low email click-through rates? Learn the most common reasons subscribers don’t click your emails — and practical ways to improve your email CTR.

Struggling with low email click-through rates? Learn the most common reasons subscribers don’t click your emails — and practical ways to improve your email CTR.

What is a good email open rate in 2026? See updated email marketing benchmarks by industry and list size — including open rate, CTR, CTOR and conversion rate averages to compare your performance properly.

Learn how to calculate email click-through rate (CTR) with our simple formula and real examples. Discover actionable tips to boost engagement and drive more clicks.